Why should my GME program participate?

• Learn what drives students to your program – You will receive competitive attribute ratings of your program compared to other programs considered by your students.

• Get actionable data quickly – Topline summaries are delivered within two weeks after survey fielding ends.

• Collect competitive GME benchmarks not available by administering the survey independently – The comprehensive Program Roadmap & Market Trends Report provides an insightful presentation of your data benchmarked against all programs participating as well as self-selected peers.

• Customize questions unique to your program – Custom survey questions are optional with design consultation provided by Percept Research. Check out this support article for more information: How many custom questions can I add? 

• The entry survey is simple to administer and tailored to the specific needs of MBA programs.

• In-depth analysis – A concise Executive Summary is available that identifies key MBA trends and benchmarks to help you fully understand the most significant attributes impacting your program.

• Track your trends – Program Roadmap & Market Trends Reports provide internal trending comparisons.

• Confidentiality – Collect unbiased feedback and higher response rates with a third-party GME survey research firm.